{"id":5865,"date":"2014-03-25T13:11:44","date_gmt":"2014-03-25T12:11:44","guid":{"rendered":"https:\/\/euroalter.local\/?p=5865"},"modified":"2020-03-03T12:12:13","modified_gmt":"2020-03-03T11:12:13","slug":"rethink-repurpose-or-reinvent","status":"publish","type":"post","link":"https:\/\/euroalter.com\/it\/rethink-repurpose-or-reinvent\/","title":{"rendered":"Rethink, repurpose or reinvent?"},"content":{"rendered":"<p>In my last post, I described how we can move from social innovation to systemic innovation, being able to understand the system the issue you\u2019re tackling sits within and how you want to affect change within it. But should we be even more ambitious and transform the dynamics of the system altogether?<\/p>\n<p>How about looking at &#8220;behavioural scripts&#8221; that we encounter in everyday life? Used as an effective way to build new language, social, and activity routines for adults and children with developmental disabilities, could they also be used to tackle systemic issues?<\/p>\n<p>If campaigners on disability rights could develop a social model that\u2019s transformed the way we see the relationship between public services and its users, if fast food chains were able to change the way we consume food, if IKEA were able to change the way people sell products, what behavioural scripts would you create to change the way people see the issue you\u2019re passionate about?<\/p>\n<p>Here are a few tips:<\/p>\n<p>1. How can you work out what is the system\/s the issue you\u2019re trying to tackle is part of?<\/p>\n<p>Get together with people with different perspectives to visualise the issues.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5868\" alt=\"5727168488_de59c5d1f3\" src=\"https:\/\/euroalter.com\/wp-content\/uploads\/2014\/06\/5727168488_de59c5d1f3.jpg\" width=\"500\" height=\"370\" \/><\/p>\n<p><strong>2. What are the methods that can help you work out what shapes the system you\u2019re working on?<\/strong><\/p>\n<p>Use a model like\u00a0<a href=\"http:\/\/bit.ly\/s1V8sD\" target=\"_blank\" rel=\"noopener noreferrer\">@valuesandframes<\/a>\u00a0to discover what values shape the system<\/p>\n<p>Use a framework like\u00a0<a href=\"http:\/\/bit.ly\/1h2Nw28\" target=\"_blank\" rel=\"noopener noreferrer\">Social Value Commissioning<\/a>\u00a0to develop a theory of change which maps out how you see change taking place.\u00a0<a href=\"https:\/\/euroalter.com\/wp-content\/uploads\/2014\/06\/schwartz_spatial1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-5872\" alt=\"schwartz_spatial1\" src=\"https:\/\/euroalter.com\/wp-content\/uploads\/2014\/06\/schwartz_spatial1.png\" width=\"686\" height=\"515\" \/><\/a><\/p>\n<p><strong>3. What are the innovative methods that can help you bring your idea to life and evaluate its impact?<\/strong><\/p>\n<p>Use a process like the\u00a0<a href=\"http:\/\/bit.ly\/JRbX6K\" target=\"_blank\" rel=\"noopener noreferrer\">Open Workshop<\/a>\u00a0to work out what methods can help you enact this change.<\/p>\n<p><a href=\"https:\/\/euroalter.com\/wp-content\/uploads\/2014\/06\/betalogo.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5869\" alt=\"betalogo\" src=\"https:\/\/euroalter.com\/wp-content\/uploads\/2014\/06\/betalogo.jpg\" width=\"297\" height=\"75\" \/><\/a><\/p>\n<p><strong>4. What is the infrastructure that can help you support &amp; distribute your idea?\u00a0<\/strong><\/p>\n<p>Look at platforms that help mobilise resources like\u00a0<a href=\"http:\/\/bit.ly\/1bDsrWR\" target=\"_blank\" rel=\"noopener noreferrer\">Civic Crowd<\/a>\u00a0and take part in discussions to help shape new infrastructure that could help reward effort within your venture like the\u00a0<a href=\"http:\/\/bit.ly\/1cqSeSm\" target=\"_blank\" rel=\"noopener noreferrer\">Economy App<\/a>\u00a0by @mattjahu.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-5873\" alt=\"Screen-shot-2012-04-11-at-09.21.47\" src=\"https:\/\/euroalter.com\/wp-content\/uploads\/2014\/06\/Screen-shot-2012-04-11-at-09.21.47-300x227.png\" width=\"300\" height=\"227\" \/><\/p>\n<p><strong>5. How can you collaborate with others involved in the system you\u2019re working to change?\u00a0<\/strong><\/p>\n<p>Look at how the @unmonastery is helping\u00a0<a href=\"http:\/\/bit.ly\/19Rl4P4\" target=\"_blank\" rel=\"noopener noreferrer\">build infrastructure<\/a>\u00a0with local communities or how the Lambeth Cooperative is using\u00a0<a href=\"http:\/\/bit.ly\/1f06MAc\" target=\"_blank\" rel=\"noopener noreferrer\">theory of change<\/a>\u00a0to understand where and how to incubate systemic innovation.<br \/>\n<iframe loading=\"lazy\" src=\"\/\/www.youtube.com\/embed\/Ckj-0yRY7Rw\" height=\"315\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><strong>6. What are the practices you need to change within yourself or the group of people involved in developing your idea to model the changes you wish to see\u00a0<\/strong><\/p>\n<p>Consider the\u00a0<a href=\"http:\/\/bit.ly\/1g5oL4t\" target=\"_blank\" rel=\"noopener noreferrer\">different aspects<\/a>\u00a0needed to redesign local systems, based on learning from @tessybritton at Social Spaces<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5870\" alt=\"IMG_6467_500\" src=\"https:\/\/euroalter.com\/wp-content\/uploads\/2014\/06\/IMG_6467_500.jpg\" width=\"500\" height=\"333\" \/><\/p>\n<p><strong>7. How do you move from measuring social impact to that of social value?<\/strong><\/p>\n<p>\u201cEvery social organisation has a social value story to tell, and it is those who do so with imagination, passion and creativity who will be able to articulate to funders, stakeholder and clients their story in the most compelling ways&#8221;\u00a0<a href=\"http:\/\/bit.ly\/1dYXQpn\" target=\"_blank\" rel=\"noopener noreferrer\">argues<\/a>\u00a0@dompotter.<\/p>\n<p>Look at how the\u00a0<a href=\"http:\/\/bit.ly\/JRfthy\" target=\"_blank\" rel=\"noopener noreferrer\">Compendium on the Civic Economy<\/a>\u00a0by @infostructure00<strong>\u00a0visualises the social impact of the stories it has featured, on the places &amp; people the individual ventures interacted with, the challenges they pose on the wider system.\u00a0<\/strong><\/p>\n<p>That\u2019s why we want the\u00a0<strong><a href=\"http:\/\/bit.ly\/1aq9g32\" target=\"_blank\" rel=\"noopener noreferrer\">sessions<\/a>\u00a0you want to run to stoke people\u2019s imagination, passion and creativity on how we can deliver social value on systemic issues!<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5871\" alt=\"rutland_telecom_blog\" src=\"https:\/\/euroalter.com\/wp-content\/uploads\/2014\/06\/rutland_telecom_blog.jpg\" width=\"600\" height=\"600\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In my last post, I described how we can move from social innovation to systemic innovation, being able to understand the system the issue you\u2019re&hellip;<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-5865","post","type-post","status-publish","format-standard","hentry","category-transnational-activism"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rethink, repurpose or reinvent? 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